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Battle of Old Media

Broke and on the ropes, Nine tries to start a Cola War with News Corp, presumably to recover some credibility, audience and revenue following a 40 per cent collapse in market capitalisation.

Nine recently lost significant credibility, caught ignoring a major story when the federal court ruled number one advertiser Harvey Norman deceived customers to the tune of $20 million.

https://asic.gov.au/about-asic/news-centre/find-a-media-release/2024-releases/24-228mr-court-rules-harvey-norman-and-latitude-advertising-misled-consumers/

#auspol
Screenshot from Nine's Sydney Morning Herald editorial.

Text reads:

Editorial - Rudd spoke sense about Trump. It’s a vengeful News Corp that has the explaining to do

The Herald's View 
November 14, 2024 — 4.55pm