〝Feedback is instant, and the right “bits” get laughs and likes. Influencers — and political leaders — can quickly adapt their messaging to their audiences’ tastes, preferences and grievances, as well as to the events and trends of the day, unencumbered by the lag of traditional news media.〞
https://theconversation.com/how-right-wing-media-is-like-improv-theater-243665

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