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#media #SocialMedia #influencers

'"Across all five social media sites, two-thirds of news influencers (63%) are men. The percentage of male news influencers was highest on Facebook (67%) and YouTube (68%) and the gender gap was smallest on TikTok — where 50% of news influencers are men."

https://www.niemanlab.org/2024/11/two-thirds-of-news-influencers-are-men-and-most-have-never-worked-for-a-news-organization/