The misnomer #NewsInfluencers seems to me an affront to #professional #journalism when they are unqualified at best & parasitic at worst🧐

#News #influencers favored Trump over Harris during campaign, study
"Pew said roughly 20% of #Americans regularly get news fr influencers — podcasters, commentators, etc — & abt ⅔ said it helps them better understand things(?!😱).. X is where most of e #political influencers lived. #Pew found tt 79% of e political posts were on tt site"
https://www.seattlepi.com/entertainment/article/news-influencers-favored-trump-over-harris-during-20159272.php

NiemanLab: How young Kenyans turned to news influencers when protesters stormed the country’s parliament . “According to the study, platforms like Instagram and TikTok have become the most precious battlegrounds for attention, with alternative outlets such as the Nairobi Gossip Club (NGC) emerging as the leading news distributors during the protests and overshadowing traditional media […]

https://rbfirehose.com/2025/01/30/niemanlab-how-young-kenyans-turned-to-news-influencers-when-protesters-stormed-the-countrys-parliament/

Subliminal Class Warfare - Give voice to the already powerful to surreptitiously to oppress the less powerful:

"In an effort to understand the media diet of a generation, Bloomberg watched and analyzed over 2,000 videos from nine prominent YouTubers.

Reporters reviewed nearly 1,300 hours of footage from their channels, mapped out the podcasters’ guest networks and quantified the frequency of key political messages that they distributed to tens of millions of subscribers each day.

To hear them tell it, America is in a desperate place, destabilized by soaring inflation, migrants streaming across the border and the beginnings of a third world war. Gender politics have gotten out of hand while schools and the medical establishment duped the public. The same messages were communicated in Trump’s inaugural address on Monday. Now that Trump is back in power, the broadcasters are well-positioned to help build support for his political agenda, transforming grievances into policy that could have lasting effects even beyond Trump’s term in office.
In the months leading up to election, hosts had more politicians and pundits on their shows and discussed the issues more frequently. Of the broadcasters’ videos that reached over 1 million views on YouTube during the time span Bloomberg reviewed, more than a third of videos mentioned voting or the US elections — often with the host explicitly calling on listeners to vote."

https://www.bloomberg.com/graphics/2025-youtube-podcast-men-for-trump/

#USA #Trump #Podcasts #YouTube #Influencers #Propaganda #Ideology #MediaManipulation

This is a must-read on the #influencers who got #Trump elected and provide an alternative press corps to support his presidency:
'The Second Trump Presidency, Brought to You by YouTubers'
Podcasters including Joe Rogan, Theo Von and Logan Paul are mobilizing America’s men to lean right. An analysis of over 2,000 videos shows how. #journalism #propaganda #disinformation #media #socialmedia
https://www.bloomberg.com/graphics/2025-youtube-podcast-men-for-trump/?accessToken=eyJhbGciOiJIUzI1NiIsInR5cCI6IkpXVCJ9.eyJzb3VyY2UiOiJTdWJzY3JpYmVyR2lmdGVkQXJ0aWNsZSIsImlhdCI6MTczNzU1ODA1NCwiZXhwIjoxNzM4MTYyODU0LCJhcnRpY2xlSWQiOiJTUUhRVDFUMEcxS1cwMCIsImJjb25uZWN0SWQiOiJFNzAxNENGQzIzNTI0MzU0QTVENUY2QkREMDAxOEU3NiJ9.GsfUMyUBAmYSDrhZnFpIDBs7BX2TjK4tcDg0IXDRKpM&leadSource=uverify%20wall @potemkinvillage

❗2023 survey found children between 8-12 were much more likely to want to be a YouTuber (29%) than Astronaut (11%).

❓ What short and long-term impacts might there be when children aspire to be a YouTuber?

🌐 https://theconversation.com/work-or-play-the-rise-of-online-kidfluencers-is-raising-complex-legal-and-ethical-questions-241904

#socialmedia #technology #YouTube #advertising #influencers #privacy #culture #media #education #teaching #medialiteracy

Venal #exploitation of the "misinformed"🤔

About 20% of #Americans regularly get their #news from #influencers on #socialmedia
"findings drawn fr a #survey of more than 10,000 #USadults.. Racial #minorities, #youngadults & adults with #lowerincome were more likely to get their news fr #newsinfluencers, according to e report.. #Media analysts have long been concerned abt how influencers - most of whom don't hv to abide by #editorial #standards - could fuel #misinformation"
https://apnews.com/article/influencers-election-trump-harris-news-eacd42bce73d6e11cbc760caf28c993a